Elon Musk's X Set to Remove Headlines on News Articles, Says 'Will Greatly Improve Information Consumption'


August 22, 2023, 12:00 GMT

Tech News Team

Elon Musk's X Set to Remove Headlines on News Articles, Says 'Will Greatly Improve Information Consumption'

Elon Musk's X Takes a Bold Step

Elon Musk's X (formerly Twitter) social media platform intends to begin removing headlines from news articles. Articles will now appear on users' timelines with only a headline and URL, while individuals will need to add their own description above the post.

According to Fortune, X wants users to write a more 'engaging post' by removing the headline and other context. According to the report, Elon Musk, the owner of X, is directly pushing for the new change.

What is Elon Musk's reasoning for removing headlines from news articles?

According to Fortune, Musk believes that articles take up too much space on a user's timeline and that with the new change, X will be able to reduce the height of tweets, allowing more posts to fit on the same timeline while helping to curb clickbait.

Previously, a new article appeared on a user's timeline as a 'card' with an image, a short headline, and a description. When the tweet limit was set at 140 characters, the format was developed, and because the information within the card was excluded from the character limit, it became an important way of sharing information on Twitter.

However, given that Twitter/X already allows Blue subscribers to write tweets of up to 25,000 characters, the company may wish to charge journalists and media outlets to promote their articles on the social media platform.

Rethinking News Consumption in the Digital Age

Elon Musk's involvement in driving these changes demonstrates his forward-thinking approach to platform evolution. The push to optimize space utilization, reduce clickbait, and potentially monetize content highlights X's dynamic adaptability and responsiveness to the changing needs of its user base and the digital media landscape as a whole. X's trajectory under Musk appears poised to reshape the dynamics of online information dissemination as it continues to redefine the intersection of news sharing, engagement, and monetization.